Today’s launch of LinkedIn InMaps and LinkedIn Today provide two new tools to help people manage how they connect with others and collect information online. It’s also made LinkedIn an even more valuable online networking tool – perhaps valuable enough for people to consider using it more.
LinkedIn InMaps gives you the ability to actually see how folks are connected to you and to each other – providing you the chance to possibly change how you approach using the site. It may help you make necessary changes in order for you to truly live up to what you say you are in your profile headline, including where you may need to strengthen connections with regards to your area of focus.
I’m thinking that one of the interesting things to pay attention to over time is how your map changes as you add new connections and as others change careers or disconnect from you. It will no doubt also encourage you to expand your network just to see where those connections could lead.
LinkedIn Today gives you a great opportunity to look at what those connections are reading and what the watercooler topics. Ike Pigott nailed it with his description earlier today on Twitter:
While I spend most of my time curating news topics here in Birmingham, I’m looking forward to seeing just what this will do in terms of helping me get a better grasp on those issues I want to write about more often. These are supposed to be people that I trust after all.
If you’re an economic development professional, the ability to get a snapshot of what the businesses you serve are concerned about before heading out to talk with them is unmeasurable. It may also help you determine just how to fill in the missing pieces of the market mix in your area.
I’m sure there are other benefits from these announcements, in addition to what others have been saying about it today.
What are some of the ones that you’re noticing?
Image: The author’s very own LinkedIn InMap.