Earlier today I shared how I’ve been able to use Twitter to aid in the success of a hyperlocal blog I write in Birmingham, AL. The post grew out of a question I asked earlier in the day on Twitter about whether numbers or interaction was more important. Here, as promised, are the responses that I received.
I’ll just point out before you get to reading the fact that it’s quite interesting how there is a divide between the use of the tool for what some folks would call regular social interaction and how it should be used for business development…
Feel free to add your thoughts to this as a comment below.
Please note that the link directs you to their Twitter profile (just in case you feel like talking to them a little more about this or anything else for that matter).
@MCuthbert - Since a lot of people follow only hoping for reciprocation, I think interaction is a better measure. Not all followers are reading.
@Zerolove - i say it is 100% more about the interaction, I think if you interact even if you are following 2000 people then its all good.
@gabinator - from a business standpoint it might numbers of followers. As an individual, I like the interactivity so having more is better.
@libbysexton - if u are looking for interaction than quality not quantity IMHO, but for brand awareness/customer service, you want the numbers.
@bhamboxset - I think both are useful–bc I want more readers to KNOW about our blogs, but I also want to know who they want to hear about!
