Using video to reinforce the idea of community via 30 Rock? That’s what one liberal arts institution in Ohio has started to figure out how to do with YouTube – with some pretty cool results.
Tagged By marketing
As the media ecosystem becomes a little more crowded, some organizations are looking to re-brand. Sometimes they may be broadcasting the wrong message. Perhaps a more inclusive approach is necessary?
The interruption model is alive and well, though the hope is that permission marketing becomes more like conversational marketing… maybe…