Here it is — the slide deck from a presentation made to Your Town Alabama on branding and social media. There are also additional links to help to answer questions posed during and after the talk.
Tagged By social media
We seem to be obsessed with labels, and that’s fine. But let’s also realize that the way the label is applied may depend on the situation and that it does have to deal with perspective.
Sometimes we have to find ways to reduce the stream of information from the fire hose, or determine which tool fits the needs at that time. We also need to be aware of the different levels of understanding about how these new digital communications tools work.
Just a reminder that not everybody is on this social media bandwagon yet, so we’ve got to be mindful of that when we talk about it.
The glimpses we get online are only a glimpse. It’s important to remember if we start to rely on these virtual tools too much.